We are a specialist marketing and insight consultancy. We are family marketing experts, listening to the real voices of families and uncovering what they think of your brand and products.
We will be launching our Big Family Opinion survey in September 2016 and conducting in journey insight into mum's lives today.
Would you like valuable insight into what mums are thinking and how this could affect your brand?
Sign up for our One Minute Insights and other useful mum research and marketing information, delivered to your inbox.
In 2009 Lynne set up MumPanel to listen to the real voice of mums. We’ve spent the last 7 years growing, we now have a base of 20,000 voices, helping us uncover truths and deliver true independent insight. We’ve helped brands innovate, develop new products, hone their marketing strategies and get in touch with what mums really need.
But we know we need to reflect what’s happening in society and change too – and that means listening more carefully to the whole family – dads, grandparents and your extended family. And to recognise that fact we’re becoming The Family Panel (which MumPanel will be a part of).
We’re not forgetting mum – mums still remain at the heart of what we do but we’ll listen to those important influences in the family too.
So you can still sign up here to MumPanel and you will be part of The Family Panel or you can go onto our new The Family Panel site and join us there:
If you are a brand please come and see our new addition to the family at www.thefamilypanel.com
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